LegitLead
We turn lead data into actionable insight.
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Automated Lead ROI
In a real-time media world, calculating lead performance manually once a quarter using Excel is too arduous. Now there’s a better way. The Actionable Insight (AI) Platform tracks lead performance six ways from Sunday. See results automatically through an award-winning framework, rendered in a beautiful interface.
Supplier-Safe Repository
Accurate source data is critical for lead ROI analysis. Unfortunatley, suppliers like to keep this information close to the vest. To fix this problem, we developed a Supplier-Safe Repository where suppliers can safely post their source data without revealing proprietary information. Lead buyers benefit from the insight while respecting sensitive data.
Data Integration Engine
Most lead data is spread out across different systems that don't talk to each other. Source data, third-party data, validation data and customer behavioral data are imperative for optimizing quality and performance. Our Data Integration Engine pulls all your data together and connects the dots so you can make better decisions.
Dynamic Filters
Balancing quality, volume and efficiency can be a complex and difficult problem to master. Let our software do the heavy lifting for you. Using our precision crafted Rules-Based Filtering Engine, you can automatically control quality & volume in a way that has never been possible before. Filter using any metric. Set precision at the lead, source or sub-source level for maximum control.
Supplier Optimization
Not all suppliers are created equally. Slicing results at the micro level is very difficult to do using Excel. LegitLead provides drill-down capability on its lead quality charts. This level of interaction allows you to visually see what is happing with your lead data stream. Quickly identify your best sources, problem areas and current trends, all in real-time.
4D Scoring
LegitLead takes scoring to a whole new level. Our proprietary 4-dimensional scoring model creates insight from data inside and outside your enterprise. Together with our known-fraud database and algorithms, LegitLead had the best scoring solution in the market today. This sophisticated technology gives you the best chance success.
Move The Needle
LegitLead Is The Google Adwords For Lead Gen
LegitLead is for online lead buyers who want better lead performance. LegitLead is like Google Adwords for lead generation. It's an Actionable Insight (AI) Platform that provides automated analysis & real-time pricing on inbound leads. Unlike single-point validation services, LegitLead turns lead data into actionable insight. This insight enables our customers to improve marketing efficiency, reduce acquistion costs and grow faster.
Turning Data Into Actionable Insight Has Never Been So Easy
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Poor Lead Quality
Poor quality leads destroy marketing efficiency. Every lead that is illegitimate or has low purchase intent, generates waste. Over thousands, if not millions of leads, this waste adds up to millions of dollars in unnecessary marketing expense.
Buyer-Supplier Technology Imbalance
Over the past 10 years, online media buying has evolved rapidly. With Google Adwords and Real-Time Bidding Ad Exchanges and social media, media buyers can precisely target audiences and dynamically adjust placement pricing. Innovative lead suppliers are well positioned to take advantage. Still, lead buyers are lagging behind. Many calculate lead quality manually, using Microsoft Excel, once a month or once a quarter. In this environment, it’s impossible for buyers and suppliers to be in sync.
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